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Well-packaged BBA programme not only promises better-paid jobs but also open up a variety of opportunities in the new digital age, writes Nilanjan Banik, Professor at Bennett University. He writes the following piece and explains what Business Courses make students industry-ready.

Subhamoy Dutta, a commerce graduate had a grudge. He feels a thousand others commerce graduate like him are at the receiving end, as Common Admission Test (CAT) exam require expertise in math and analytics — something considered as an Achilles heel for a typical commerce graduate.

But, now we have a piece of good news as a few colleges are starting a Bachelor in Business Administration (BBA) program with an Ivy League edge. Two such programs that are running…



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